80% of New Year’s resolutions fail by February. (Source: Business Insider) I stopped making New Year’s resolutions years ago. Year after year, I observed people making and breaking resolutions as if it was the norm (actually, with an 80% failure rate, it … Read More
Lorrie Thomas Ross, Web Marketing Therapy’s CEO, is teaching a “Go from Expert to Authority” session for FemCity’s January Masterclass series on January 10, 2019. Lorrie will talk with FemCity’s Founder Violette de Ayala about how to “Go From Expert … Read More
As entrepreneurs and small-business owners, you have to pick and choose what you pay to have done by other professionals—bookkeeping, IT, design, web marketing, social media marketing, etc. Do what you do best, pay others to do the rest, right? … Read More
No matter how young, old, experienced or inexperienced you are, it is never ok to ignore netiquette. We define netiquette (communication on the internet…yes, we are so punny) as the way you communicate “on brand” and “on purpose” with existing … Read More
There’s nothing more embarrassing than sending off an important email only to notice, seconds after sending, that it contains an egregious mistake. The same can be said for social media and blog posts, press releases, you name it. While auto-correcting … Read More
Contrary to what the movie Field of Dreams would have you believe, that whole “If you build it, they will come” mantra rarely holds true. This is especially the case when you build or relaunch a website. Even with an … Read More
We get a LOT of healthy marketing work done for our awesome clients thanks to help from some of our favorite technology time-savers! Here’s a list of a few tech tools we’re thankful for. Pixabay & Pexels (Two royalty-free image … Read More
Just as small investments compound over time financially, small Search Engine Optimization (SEO) steps over time will grow search visibility for your small business. Here are some simple small business SEO tips to get you started. If you are looking … Read More
Organizations often think of marketing as one task in a string of others to complete. The best marketing pros, however, will tell you their job is an ongoing process that doesn’t end when a link is posted or a project … Read More
Want to get your web requests done quickly and accurately? Make them in a way that will help your web team understand exactly what you’re asking for. Here are some helpful tips to ensure you’re getting your vision and ideas … Read More
