Whether you are an entrepreneur, executive or up-and coming professional, managing your personal brand is a must. Anyone can have jobs, those who have careers are mindful and manage their brand…and it’s easier than you might think! A personal brand … Read More
Has the New Year brought a new focus to your social media marketing plan? If you are sticking to the same-old 2017 social media marketing plan, than this blog post is for you! As the world wide web is constantly … Read More
While the web never sleeps, most companies are not (and cannot be!) online 24/7. While many business owners check their email and voicemail accounts religiously (ahem, we know who you are!), some may forget – or check less often – other messaging services like … Read More
One of my favorite content marketing pieces that I advise my service-based business clients to create (or create for them) is the “how to hire” article. No matter what industry you are in, there are things that you know potential clients … Read More
Today’s digital world has altered the way we think about and approach branding. Here are some branding success points to mind to keep your company “on brand” and your content marketing “on purpose”. No matter how new or old your brand … Read More
For the decade+ I have been in marketing, I have heard these statements from clients, students and conference attendees: “I don’t have the budget to do marketing” “Marketing is so expensive” “Marketing is overwhelming” “I’m just not good at marketing” “Marketing … Read More
