What is the future of marketing? Once upon a time, back in 1999, it was flashing ads on the Internet. Then came (not in the exact order) email marketing, affiliate marketing, SEO, search ads and YouTube. And who can forget … Read More
General
Facilitating Human Connection in Digital Marketing
In an increasingly digital world, brands and companies must remember to not lose sight of human connection. I see too many times professionals in industries that handle people’s interactions (like marketing, PR, and communications) relying on faceless emails and drop … Read More
Don’t Neglect to Update Your WordPress Website
While business owners, marketing managers or entrepreneurs are usually pretty good about updating page content or writing new blog posts for their website, they often neglect the technical stuff. It’s essential to update public-facing web copy, images and pages, when … Read More
Virtual Team Building Activity: Cook with Your Colleagues
Our Web Marketing Therapy team is a 100% work-from-home team that is spread out across three time zones and, in fact, some of us have never met in person! While we love the work-from-anywhere lifestyle, we understand the importance of … Read More
Do I Still Need a Business Card?
In a world of digital marketing and virtual business, sometimes the thought of having business cards might feel a bit old-school and low-tech. Our digital marketing obsessed team still believes that having an on-brand and on-purpose business card on hand … Read More