If you’re a savvy business owner and an expert in your field, getting quoted in articles is a great way to help more people know about you and your brand! Want to get more media mentions? Start by placing yourself … Read More
One of my favorite content marketing pieces that I advise my service-based business clients to create (or create for them) is the “how to hire” article. No matter what industry you are in, there are things that you know potential clients … Read More
I’m still buzzing from the Vocus Demand Success Marketing & PR Conference in DC last week. I gained wisdom attending sessions and gave insights as a speaker too. The conference was fun, energetic, and oozed savvy people in the marketing field. … Read More
Thanks HARO for this great content reminder via the Content Marketing Institute!
Today while I was setting up Google Alerts for a client on a recent press release topic I came upon a great article by Forbes that really helps explain what changes have been going on with receiving regular alerts from … Read More
I often get asked, what’s the difference between a blog post and a press release? Well, I’m here to breakdown the differences (and similarities!) for you. Let’s begin with blogs: Blogs are almost always written in a conversational tone – … Read More