In today’s fast-paced digital world, the importance of visual content in modern marketing cannot be overstated. Consumers are bombarded with information daily, and brands need to stand out in an increasingly competitive landscape. Photography plays a pivotal role in brand … Read More
Personal Branding
Dominate Your Personal Brand with Three Core Components
Personal branding is about managing the brand called YOU. It’s how you want to be perceived by others- your professional skills, personality, values, image, expertise, leadership, and talent. When you proactively take the reins of your personal brand, it can … Read More
Using Colors That Compliment Your Branding
One of our wonderful clients recently requested that we create some graphics for their website and for upcoming talks and wanted to try a new color that was not in their current branding scheme. And that’s ok, providing it’s the … Read More
Why It’s Healthy to Be A Domainiac
A powerful, memorable domain name can help you establish a successful web presence, protect your personal brand and assist you in running new, wildly successful marketing campaigns. Lorrie (our CEO) likes to joke that she is a “domainiac” because she … Read More
Netiquette – Mind How You Communicate With Others
No matter how young, old, experienced or inexperienced you are, it is never ok to ignore netiquette. We define netiquette (communication on the internet…yes, we are so punny) as the way you communicate “on brand” and “on purpose” with existing … Read More
A Beginner’s Guide to Personal Branding
Whether you are an entrepreneur, executive or up-and-coming professional, managing your personal brand is a must. Anyone can have jobs, those who have careers are mindful and manage their brand…and it’s easier than you might think! A personal brand is … Read More