We are fortunate to cover some AWESOME events via social media and we’ve learned from years of experience, that planning ahead is the best strategy to covering events. “Plans are nothing planning is everything” -Dwight D Eisenhower The more we … Read More
Can you think of a business – large or small – that doesn’t have a Facebook page? Since most businesses have a Facebook page, you need to always be looking for ways to stand out and make yours count. Make sure your … Read More
In therapy, the term “projection” is used to describe the act of avoiding ownership of one’s behavior by trying to give responsibility another person, organization or thing. When I see a business leader projecting responsibility for their success on digital marketing, I am quick to diagnose digital marketing projection disorder to help … Read More
I was working on a newsletter for a client and I wanted to match some text boxes in the the newsletter with the colors in the logo. While I dabble in graphic design (I focus more on copy, marketing content, etc.), I … Read More
Sometimes the act of covering live events on social media, large or small, can feel overwhelming. Deciding what to share, managing all social media platforms (Facebook, Twitter, G+, LinkedIn, Instagram, etc.) and making the message meaningful are all points to plan … Read More
Infographic (ˌinfōˈɡrafik): a visual image used to represent information or data. Infographics are everywhere – blogs, Instagram, Twitter, Facebook, G+ – to convey messages in a short and sweet way. Infographics easily stand out amongst black-and-white text and are used to … Read More
