As the Marketing Therapist and CEO of a web marketing firm, I am often asked by other business leaders, “How do I get my employees to act as brand ambassadors on behalf of my/our company?” The answer? If you want … Read More
Social Media
How to Make Your Blog Post’s Featured Image Show Up on Facebook and LinkedIn
Do you ever try to share a blog post on Facebook or LinkedIn only to find that no image or the wrong featured image is showing up? Frustrating right? Don’t stress, there’s an easy fix for that! Meet your new … Read More
How Partnering with Influencers Can Enhance Your Marketing Efforts
Partnering with a social media influencer for a collaboration post, aka an “influencer marketing collaboration” can be a creative, credibility-packed way to build buzz, gain followers, and attract new customers for your business. Companies use influencers for just that; their … Read More
Incorporating TikTok Into Your Marketing Plan
To TikTok or not to TikTok, that is the question….. And for many of you reading this, you might be thinking… ANOTHER social media platform? First things first, deep breath. This post is not about why you should incorporate TikTok … Read More
Making Your Hashtags Accessible
Hashtags are a social media must. They serve to classify your post, ideally helping more people find your content. Did you know in addition to creating relevant, on-brand hashtags, you also can make them even more accessible to help people … Read More