One of the best ways to connect, converse and convert is through social media content creation – sharing helpful, relevant and educational content on channels like Twitter, Facebook and blogging is low cost (and often no cost) and is scalable. Know that while you … Read More
Social Media
Web Marketing Tip: Adding a Link to Facebook Cover Image
Make your Facebook cover image more than just eye candy by adding a link to the description that directs users to your website. Use your link to promote a product (“View our special top selling item”) or to take an action (“Book … Read More
Account Switching is Now Available on Instagram
Fab, fab, fab news! You can now switch accounts on Instagram. No more logging in and logging out. Instagram lets you add up to five accounts which you can easily switch between several accounts. Oh yeah! This is perfect for businesses … Read More
Tips for Covering Events on Social Media
Sometimes the act of covering live events on social media, large or small, can feel overwhelming. Deciding what to share, managing all social media platforms (Facebook, Twitter, LinkedIn, Instagram, etc.) and making the message meaningful are all points to plan … Read More
A Review of Instagram Tools for Your Business
As Instagram has become a force in social media marketing, marketing tools have popped up to help businesses manage, maximize, and analyze their Instagram accounts. A Huffington Post article titled “7 Instagram Tools Your Business Needs in 2016” inspired me to … Read More
New Feature for Facebook Pages: Services!
Facebook quietly launched a new feature for Facebook business pages that allow pages to showcase their services. The new Services feature lets you display your services directly on your Facebook page. You can add service descriptions, prices, and photos. It … Read More