You wouldn’t try to build a house without a blueprint, would you? In marketing, creative direction is the critical process of setting creative goals and creating foundational guides that will be followed throughout the implementation of your brand. It’s the … Read More
When I started out as an entrepreneur, the phrase, “Do you want fast, cheap or good? Pick two.” was something I kept hearing over and over again. It never landed right with me. I know, I know. You can’t always … Read More
Making Valentine’s giveaways is one of my daughter’s favorite elementary school activities. Unlike me, she is very crafty. But like me, she loves a good pun. In years past, I have helped her get the goods to make “You’re The … Read More
While the web never sleeps, most companies are not (and cannot be!) online 24/7. Many business owners check their email and voicemail accounts religiously (ahem, we know who you are!), some may forget – or check less often – other messaging services like … Read More
Marketing shouldn’t feel stressful, overwhelming, or uncomfortable. Web Marketing Therapy (WMT) is a full-service agency specializing in marketing support and optimization, getting our clients on the right path for success. Healthy Marketing = Wealthy Organizations® Smart business owners turn to … Read More
There is no cookie-cutter model for marketing success. Every business has its own right marketing prescription that combines supporting marketing success factors as well as getting updated as the business grows and evolves. Your unique marketing prescription must factor in: … Read More
