Whether you have a website, need a website, or are refreshing or redoing your website, the “What must my website have?” question is likely to emerge. There are healthy website must-haves. And no matter how experienced, inexperienced, hands-on or hands-off … Read More
As the Marketing Therapist and CEO of a web marketing firm, I am often asked by other business leaders, “How do I get my employees to act as brand ambassadors on behalf of my/our company?” The answer? If you want … Read More
Spring is in the air! The days are longer, the sun is stronger, and flowers are blooming! All of this energy and growth put forth by the universe propels us with energy to do the same – reset, refresh, and … Read More
Some people love marketing and social media. They love the pace, thrill of the hunt for attention and engagement, the creativity, the constant changes and the rewarding feeling that comes from a successful campaign. But some of us (let’s face … Read More
The task of marketing can feel daunting. Share your story, but not tell too much. Communicate consistently, but don’t overwhelm. Be present and seen, but don’t annoy or displease. We are told to be optimistic, go-getters, and forward-thinking with marketing. … Read More
What is the future of marketing? Once upon a time, back in 1999, it was flashing ads on the Internet. Then came (not in the exact order) email marketing, affiliate marketing, SEO, search ads and YouTube. And who can forget … Read More
