I was recently quoted in bContent’s article 21 Content Marketing Tips Every Business Can Benefit From where I highlighted the importance of recruiting good people and investing in new ideas. Content marketing is constantly changing, and “content is not king” … Read More
I’m a huge advocate for a well-optimized website, but y’all….there comes a time when you gotta get from behind your dang screen to make meaningful connections. It’s super unhealthy for marketers to obsess over their websites and not engage with … Read More
Content marketing is key when it comes to building meaningful interactions with an audience. For content marketers, a hugely important part of that strategy is graphics. Visual content, whether videos, still images, infographics, or charts, is now a crucial part … Read More
The way you communicate is key creating connections and generating conversations. Whether it’s blog posts, videos, graphics, photos or social media posts, content needs to be a strategic investment to educate, empower and create meaningful connections. Successful Marketing Is All … Read More
Your website is functional and beautiful to look at, but is it really working for you? When we begin work for a new client, one of the first items of business is setting up a Google tracking pixel on their … Read More
Few things are more frightening in the digital world than your computer acting up or accidentally spilling coffee, (that wonderful liquid that magically wakes you up in the morning), all over your precious laptop. You know, the laptop that contains … Read More
Marketing with an educational focus is a sure-fire way to successfully brand build and boost business. A common marketing definition is: maximizing exchanges. While this is accurate, “exchanges” seems so robotic, so at WMT, we replace “exchanges” with “relationships”. Marketing … Read More
If marketing isn’t working the way you like, the issue may not lie in your website, ads or social media posts. It might be time for a deeper analysis (no, no…not a Freudian analysis, merely healthy self-check time). Marketing alone … Read More
When digital marketing efforts stem from a place of fear and anxiety, there is no way success is possible. Digital marketing paranoia symptoms include: inability to relax when it comes to marketing planning or management becoming socially (and social media) … Read More
Hootsuite is a social media marketing “must-have”. Our Web Marketing Therapy teammates utilize it daily to schedule social media posts on Instagram, Twitter, LinkedIn and Facebook for our company and our clients. There is a dashboard that allows users to … Read More
