For me, being afraid to say the wrong thing about white privilege is far less frightening than saying nothing. “Silence encourages the tormentor, never the tormented.” -Elie Wiesel I believe wholeheartedly that if I am not part of the solution, … Read More
Healthy Marketing Advice
Why It’s Healthy to Be A Domainiac
A powerful, memorable domain name can help you establish a successful web presence, protect your personal brand and assist you in running new, wildly successful marketing campaigns. Lorrie (our CEO) likes to joke that she is a “domainiac” because she … Read More
Tips For Creating Social Media/Web-Based Graphics
Web and social media graphics are important assets for your business. Almost everything needs an image these days to be seen and engaged with on the web. The following are our best practice tips to help you better understand and … Read More
Elevate Your Content Marketing Strategy with Video
Lorrie Thomas Ross, Web Marketing Therapy’s CEO, shares her expertise in UpCity’s video “9 Video Marketing Tips to Level Up Your Content Strategy.” Incorporating video into your marketing content can take your content marketing to a whole new level. In … Read More
Improve Your Online Marketing Using Google Analytics
It’s a must to understand how your online marketing efforts are working, what is worth continuing and where you might want to make some changes. That’s where analytics comes in! Some website platforms come with their own tracking, but we … Read More
5 Tips to Speed Up Your Web Marketing During Social Distancing
Almost everyone is practicing some form of social distancing and it is changing the way businesses communicate with their clients. With so many people working from home and spending increased amounts of time online, it’s the perfect opportunity to ensure … Read More
Designing Your Internal Emails To Generate Results
There is so much talk about how to write email messages to mass lists, but I want to take a moment to help you optimize emails you send internally to clients and coworkers. When you write emails that are too … Read More
Google Forms – A Simple and Inexpensive Way to Collect Orders and Information
With shelter at home orders in place all across the US, many small businesses have had to pivot and figure out how to do things online quickly in order to continue to serve customers. A good friend of mine sells … Read More
How to Hire the Right Digital Marketing Agency
All businesses need digital marketing in some way, shape or form. The key is knowing what you need to optimize first so you prioritize need to have’s first, then move onto nice to have’s from a solid marketing foundation. And … Read More
Simple Web Marketing Stress Reducer – Use Screenshots!
Do you ever have moments when your coworker, designer, marketing consultant or coworker doesn’t understand what you want or are trying to say? Marketing communication is more than words, visuals can help get your point across and expedite getting what … Read More