“It is the light in the lantern which shows you the path, not the lantern.” In the marketing world, light can be used as a powerful metaphor. Ads, social media, websites, videos, and email are examples that represent the lantern … Read More
When I started out as an entrepreneur, the phrase, “Do you want fast, cheap or good? Pick two.” was something I kept hearing over and over again. It never landed right with me. I know, I know. You can’t always … Read More
When I came across an interesting “national” day called ‘Toss Away the “Could Haves” and “Should Haves” Day‘ started by author and motivational speaker, Martha J. Ross-Rodgers, I knew that I had to blog about it! It’s celebrated on the 3rd … Read More
The pandemic and stay-at-home orders have certainly changed the way we work, live, and educated our children. A common question I get asked by other business owners is, “How do you stay motivated about your business when there is so … Read More
Do you ever feel like your marketing isn’t working? You watch the webinars, you download the free guides, you buy the books, you sign up for the programs, you’re getting all this information, yet something still isn’t clicking. This is … Read More
Team WMT has been heads down making sure our client’s web, email and social media communications are keeping their audiences informed and educated in these challenging times. Although we support clients large and small, across a breadth and depth of … Read More
