One of my favorite business allies is communication expert Dr. Bill Lampton. He shared a funny story about a person requesting to connect via LinkedIn. He accepted her request, then IMMEDIATELY received a sales pitch message. His response to her was … Read More
Images used with text on the web are not only visual eye candy but can also (when used with search optimization best practices) great for SEO. But know that there are rules when using images! Basic understanding and education of … Read More
I’m still buzzing from the Vocus Demand Success Marketing & PR Conference in DC last week. I gained wisdom attending sessions and gave insights as a speaker too. The conference was fun, energetic, and oozed savvy people in the marketing field. … Read More
Images bring aesthetic value to social media posts: Blogs, Facebook, Twitter, LinkedIn, Pinterest, and more. Word of caution: make sure those free web images you used to enhance your posts are really “free to use.” An article by Matt Morgan … Read More
Sheryl Sandberg opened up a flurry of opinions and enthusiasm when she discussed women and their careers in her book “Lean In.” Continuing the “lean in” discussion, online learning company, lynda.com selected five video course instructors (including WMT’s Lorrie Thomas … Read More
It’s pretty common for professionals to start a session on my virtual marketing therapy couch and self-diagnose a “lack of new business” problem. While some therapists might say “Hmmmm….tell me more”, I cut to the chase and bust out tough … Read More
