One of the best ways to connect, converse and convert is through social media content creation – sharing helpful, relevant and educational content on channels like Twitter, Facebook and blogging is low cost (and often no cost) and is scalable. Know that while you … Read More
Healthy Marketing Advice
Top Web Marketing Blog Posts of 2016
As we near the halfway mark of 2016, I took a look back on all the expertise WMT has shared and which web marketing blog posts resonated with readers the most. Below, in no particular order, are some of the top … Read More
That time that Seth Godin replied to one of our blog posts
It’s no secret that the Wild Web Women® at WMT LOVE Seth Godin. His words of wisdom inspire, encourage and entertain. SO, you can imagine our giddiness when he not only replied to one of our blog posts (written when … Read More
Overcoming Sales Funnel Tunnel Vision
The marketing sales funnel idea (getting consumers into a funnel, only to push some through) has always seemed a little icky to me. Consumers don’t fall perfectly down a funnel, they often weave back and forth, making their unique way to a purchase … Read More
The Power of Personality in Web Marketing
Too many people stress unnecessarily about web marketing. Just the thought of a website, blog, Facebook, Twitter, Instagram, Pinterest, Google+, Pinterest, LinkedIn, search marketing, social media marketing, email marketing, online advertising or Yelp…leads to people crying…HELP! Here’s how to stop the stress … Read More
Want More Marketing Results? Be More Helpful!
Marketing is both an art and a science. But without HEART, time, effort and money spent won’t ever get you the results you seek. One of my marketing man crushes, Simon Sinek says in his TED talk, “People don’t buy what … Read More
Marketing Does Not Have an On/Off Switch!
Marketing intervention time! Any of these statements sound familiar? “I’m too busy to _______” (blog, update my website, manage social media, work on an email newsletter) “I have a big ____ (project, deadline). Once that’s over, I can get back to … Read More
Want to Make More Sales? Then STOP Selling!
Sales is not something worth stressing about….the secret to sales is not in the tools (direct mail, online advertising, social media, email marketing, search marketing) it’s in the approach. When you stop SELLING and start SERVING your prospective customer, the real … Read More
Three Simple Social Media Posting Tips
Simple steps are often overlooked when managing social media. The WMT Team helps our clients manage social media marketing daily. Follow our quick, stress-free tips to help streamline your social media marketing and make your posts look and work better. 1) Shorten … Read More
Web Marketing Tip: Adding a Link to Facebook Cover Image
Make your Facebook cover image more than just eye candy by adding a link to the description that directs users to your website. Use your link to promote a product (“View our special top selling item”) or to take an action (“Book … Read More