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Sales is not something worth stressing about….the secret to sales is not in the tools (direct mail, online advertising, social media, email marketing, search marketing) it’s in the approach.

When you stop SELLING and start SERVING your prospective customer, the real marketing magic happens.

How does one serve to sell? SIMPLE. Start educating. Instead of thinking marketing, think marketing® – marketing that is educational!

What does your target customer need to know? What can help them?

Serve and support to sell!