Healthy Marketing Advice
Relationships First, Web Marketing Tools Second
A friend of mine recently moved her business to a new state. I asked her how things were going (knowing that she wants to drum up more work in her new location). The conversation went something like this: Me: “Have you reached out … Read More
Diagnosis: Marketing Victim Mentality
It’s easy to default to a “poor me” attitude when you feel like your marketing is in a rut. But by playing the “victim”, you aren’t taking responsibility for your actions! Marketing success comes in “cans”, failure comes in “can’ts”. With … Read More
Diagnosis: Inconsistency Disorder
If you want successful content marketing, you need to take a lot of Vitamin C…. …C as in Consistency! Content marketing consistency is critical to maintaining credibility and showing that you mean business! Here’s an example of marketing inconsistency: Blogs come out twice … Read More
Digital Marketing Netiquette – Mind your Grammar!
I am currently volunteering in my son’s 3rd grade classroom during their writing hour. My job is simple, to make sure they have a capital at the start of each sentence and punctuation at the end, use proper grammar, check their spelling … Read More
Social Media Cover Photo Sizes for 2016
Ever created a cover photo for social media only to find out it’s too small or doesn’t fit right? I have. I don’t want you to go through the pain I did so below are the appropriate dimensions for each social … Read More
Social Media Marketing Management: Don’t Go it Alone
When it comes to getting social marketing work done, it is very common for me to hear people say things like, “I know I should be doing more on social media,” or “Oh, I am so behind on my blog … Read More
Try Talk Therapy to Get Marketing Messaging Clarity
One of the very first conferences I attended when I started working for Web Marketing Therapy required everyone in the room to stand up and sum up their business in one or two sentences. I personally fumbled around for a … Read More
Do This Every Time You Post To Your Facebook Page
Sometimes when you post content something on your Facebook business page, a follower will like it. Then a friend of the followers will be able to see it on their newsfeed and they might also like it, even if they … Read More
Branding for Success: What You Need To Know
Today’s digital world has altered the way we think about and approach branding. Here are some branding success points to mind to keep your company “on brand” and your content marketing “on purpose”. No matter how new or old your brand … Read More






