When Lorrie Thomas started Web Marketing Therapy almost 10 years ago, she a wanted a company that valued both hard work and a life outside of work. Our team relishes the moments away from work (i.e. the computer), but we … Read More
Social Media Examiner published a very insightful report which delved into the way that social media marketing is being used by over 5,000 marketers to uncover which social media tactics are the most effective. They cover everything from social media, video, … Read More
One of the best ways to connect, converse and convert is through social media content creation – sharing helpful, relevant and educational content on channels like Twitter, Facebook and blogging is low cost (and often no cost) and is scalable. Know that while you … Read More
As we near the halfway mark of 2016, I took a look back on all the expertise WMT has shared and which web marketing blog posts resonated with readers the most. Below, in no particular order, are some of the top … Read More
It’s no secret that the Wild Web Women® at WMT LOVE Seth Godin. His words of wisdom inspire, encourage and entertain. SO, you can imagine our giddiness when he not only replied to one of our blog posts (written when … Read More
The marketing sales funnel idea (getting consumers into a funnel, only to push some through) has always seemed a little icky to me. Consumers don’t fall perfectly down a funnel, they often weave back and forth, making their unique way to a purchase … Read More
Too many people stress unnecessarily about web marketing. Just the thought of a website, blog, Facebook, Twitter, Instagram, Pinterest, Google+, Pinterest, LinkedIn, search marketing, social media marketing, email marketing, online advertising or Yelp…leads to people crying…HELP! Here’s how to stop the stress … Read More
Marketing is both an art and a science. But without HEART, time, effort and money spent won’t ever get you the results you seek. One of my marketing man crushes, Simon Sinek says in his TED talk, “People don’t buy what … Read More
Marketing intervention time! Any of these statements sound familiar? “I’m too busy to _______” (blog, update my website, manage social media, work on an email newsletter) “I have a big ____ (project, deadline). Once that’s over, I can get back to … Read More
Sales is not something worth stressing about….the secret to sales is not in the tools (direct mail, online advertising, social media, email marketing, search marketing) it’s in the approach. When you stop SELLING and start SERVING your prospective customer, the real … Read More
