There’s not a lot that’s more empowering than being able to take control over certain aspects of your own website. At Web Marketing Therapy, we encourage and love seeing business owners learn how to take control of their own blogs. … Read More
Credibility is your first impression in marketing. It is the act of helping the audience know, like, and trust you. You convey your credibility through design, imagery, content and story. Share why you created your company, your values, passion and … Read More
If you do not currently have an SSL for your website, it’s time to bring your site up to date! An SSL certificate gets your site secure. It’s time to say Yes to HTTPS! When you don’t have your site … Read More
There are five factors for marketing success that you need to have in place to make your marketing click. Lorrie Thomas, The Marketing Therapist® shares them in this video. If you are ready to take your marketing to the next … Read More
I was recently quoted in bContent’s article 21 Content Marketing Tips Every Business Can Benefit From where I highlighted the importance of recruiting good people and investing in new ideas. Content marketing is constantly changing, and “content is not king” … Read More
I’m a huge advocate for a well-optimized website, but y’all….the most perfect website alone is not going to help you make meaningful connections. It’s unhealthy for marketers to obsess over their websites and not engage with their audience through other … Read More
Content marketing is key when it comes to building meaningful interactions with an audience. For content marketers, a hugely important part of that strategy is graphics. Visual content, whether videos, still images, infographics, or charts, is now a crucial part … Read More
The way you communicate is key to creating connections and generating conversations. Whether it’s blog posts, videos, graphics, photos or social media posts, content needs to be a strategic investment to educate, empower and create meaningful connections. Successful Marketing Is … Read More
Your website is functional and beautiful to look at, but is it really working for you? When we begin work for a new client, one of the first items of business is setting up a Google tracking pixel on their … Read More
Few things are more frightening in the digital world than your computer acting up or accidentally spilling coffee, (that wonderful liquid that magically wakes you up in the morning), all over your precious laptop. You know, the laptop that contains … Read More
