Marketing is not just a means to make sales. Marketing creates and cultivates and relationships. There is a big difference between a transaction and a relationship. A one time sale has to be replaced with another one to keep a … Read More
Author: Lorrie Thomas
Do You Have The Keys to Your Website?
Whether you make your own website updates or not, you still need the keys to your website. Do you have the FTP Login? Blog Login and Hosting Login details? I’m not saying that you have to make your own website updates, … Read More
Content Marketing That Multitasks – The How-To Hire Article
One of my favorite content marketing pieces that I advise my service-based business clients to create (or create for them) is the “how to hire” article. No matter what industry you are in, there are things that you know potential clients … Read More
Define Success On Your Own Terms
When I support entrepreneurs with web marketing at Web Marketing Therapy or work with women on their web-based businesses though Wild Web Women, I’m often reminding these wonderful inspiring professionals to stop comparing themselves… You CANNOT compare yourself to others! The sooner … Read More
Content Marketing Tip: Use Old Content to Make New Content
How many times do you feel like you need to be writing more blog posts and social media posts? The guilt kicks in, you start to wonder how you can manage social media marketing AND run your business….and then the stress takes … Read More
Social Media Content Creation Tip: Share The Little Things
One of the MANY things I love about my job is that I get to work with so many fascinating people. When these great people tell me they have issues coming up with material to post on social media, I get … Read More


