The most common challenge professionals face when managing social media marketing on Facebook, Twitter, LinkedIn, Instagram or Pinterest is writing and managing content, starting with the #1 question: “What should I post?” Creating social media content is a pain ONLY when … Read More
Author: Lorrie Thomas
Fear-Based Digital Marketing Sales Emails
Have you ever received an email from a digital marketing company or consultant saying that your website isn’t performing well, or your site isn’t found in search engines or you “have to” redo your website…….or else? When companies try to sell … Read More
Diagnosis: Digital Marketing Projection Disorder
In therapy, the term “projection” is used to describe the act of avoiding ownership of one’s behavior by trying to give responsibility another person, organization or thing. When I see a business leader projecting responsibility for their success on digital marketing, I am quick to diagnose digital marketing projection disorder to help … Read More
Simplify Social Media Marketing – Share Old Blog Posts!
The pain of producing content on social media is real. To many, the question of “what to post?” is like being in a black abyss, with no hope of positive ideas emerging. I’m going to let you in on a big digital … Read More
Update Meta Tags When You Update Web Page Copy
The only constant with web pages is change. Copy, layouts, links and more are bound to be edited at some point (or multiple times) throughout the life of a website. When you are editing copy on your own or through your … Read More
How to Keep Your Social Media Marketing Strong
Social media can be a low-cost and high-powered marketing tool –if you are using proper form. The key to social media marketing success is not in the tools – it’s how you use the tools that yields results. Here are some simple … Read More