When envisioning marketing success, we tend to think about the act of moving forward, taking action, investing in new solutions, or making a new plan(s). What we have found is that some of the biggest success stories start simply in … Read More
Illuminating the Path: The Importance of Passion and Purpose in Marketing
“It is the light in the lantern which shows you the path, not the lantern.” In the marketing world, light can be used as a powerful metaphor. Ads, social media, websites, videos, and email are examples that represent the lantern … Read More
Meet The Marketing Therapist – Lorrie Thomas Ross Interview
Lorrie Thomas Ross, The Marketing Therapist was interviewed by Shoutout Atlanta. The interview kicks off with them asking her to share her favorite mantra or saying: “Success comes in CANS, failure comes in CAN’Ts. It’s the ultimate solution-oriented and positive … Read More
You Aren’t Always Limited with a Limited Marketing Budget
One of the biggest marketing misconceptions is that you can’t have marketing success without a lot of money. A limited marketing budget does not mean that you are limited marketing-wise. The saying, “we are paid equally to how much we … Read More
The Power of Speaking Up
In business, as in life, we are often presented with moments of opposition or conflict when speaking up can create opportunities for improvement, growth, and new solutions. Having a foundation of trust, compassion, and confidence is essential in any working … Read More
Create Memorable Marketing with Brand Continuity
First impressions are important. When it comes to marketing, so are the second, third, fourth, fifth, sixth, seventh… (you get the point) At Web Marketing Therapy, we remind our clients that when it comes to messaging and experience, consistency is … Read More