In the movie Field of Dreams, the protagonist (played by Kevin Costner) hears a voice in his Iowa cornfields…”If you build it…he will come.” It doesn’t work that way with web marketing. If you launch a new website, blog, Facebook page … Read More
Tough Love
Old School Rules Still Apply in The New Web World
I have been in the wild web world longer than many of you who are reading this. I’m a Gen X, not a Millennial. Most likely, the biggest differentiating factor between me and a Millennial who is doing the same … Read More
Have You Evaluated The People in Your Life Lately?
I love this quote from motivational speaker Tony Gaskins: “Evaluate the people in your life; then promote, demote, or terminate. You’re the CEO of your life.” I often hear my clients say “I have a really hard time with my … Read More
Digital Marketing Netiquette – Mind your Grammar!
I am currently volunteering in my son’s 3rd grade classroom during their writing hour. My job is simple, to make sure they have a capital at the start of each sentence and punctuation at the end, use proper grammar, check their spelling … Read More
Therapy for LinkedIn Network Neglect
I was doing a little self-help this week and completed an audit of my social media accounts. I was disappointed to see how badly I had neglected LinkedIn! As a social media marketing professional, I was ashamed! But I got … Read More
Bad Addiction, Good Addiction
While our marketing agency is quick to talk about addictions when it comes to social media, etc, we do like to weave in healthy tips (that aren’t related directly to marketing) because our health choices do impact our wealth!! Today … Read More