Marketing with an educational focus is a sure-fire way to successfully brand build and boost business. A common marketing definition is: maximizing exchanges. While this is accurate, “exchanges” seems so robotic, so at WMT, we replace “exchanges” with “relationships”. Marketing … Read More
Hootsuite is a social media marketing “must-have”. Our Web Marketing Therapy teammates utilize it daily to schedule social media posts on Instagram, Twitter, LinkedIn and Facebook for our company and our clients. There is a dashboard that allows users to … Read More
Marketing can feel like a thankless job at times, especially digital marketing efforts. In this fast-paced web world, it’s important to remember that quality digital marketing efforts require time to include best practices. It was only a little over 20 … Read More
Lorrie Thomas Ross, Web Marketing Therapy’s CEO, is teaching a “Go from Expert to Authority” session for FemCity’s January Masterclass series on January 10, 2019. Lorrie will talk with FemCity’s Founder Violette de Ayala about how to “Go From Expert … Read More
No matter how young, old, experienced or inexperienced you are, it is never ok to ignore netiquette. We define netiquette (communication on the internet…yes, we are so punny) as the way you communicate “on brand” and “on purpose” with existing … Read More
There’s nothing more embarrassing than sending off an important email only to notice, seconds after sending, that it contains an egregious mistake. The same can be said for social media and blog posts, press releases, you name it. While auto-correcting … Read More
