I just wrote an article on Web Marketing Today called Creating an Online Press Page that is your marketing prescription for this week.

If you have a press or news page you need to read this to get ideas for optimization and to make sure you are using best practices to get the most marketing power out of this page of your website.

If you don’t have a press page yet, then this is a must-read to learn why you need one and how to set it up.

If your press page is already perfect then you can stroke your ego and move on to the next step and read how to write online press releases to take your Online PR to the next level.

Happy Marketing!