Insight from the Dalai Lama:
“While you are engaging in the practice of giving, you should do so with great happiness and radiance on your face. One should practice giving with a smile and with mental uprightness.”
When I was younger, sometimes I would be nice to my little sister only expecting for a nice deed in return. Most of the time I only received a lecture from my Mom because I was always disappointed that my expectations weren’t met. If we practice giving with a smile and positive mind our expectations will always be met.
Even the most tedious marketing tasks become less tedious when you have a smile on your face.