Have a cool image that you have shared (or are going to share) on social media? Get more mileage out of that effort and make it into a blog as a post too!
I LOVE sharing images (often with cool quotes or facts) on Facebook, Instagram, Twitter and Pinterest. I love getting the most out of my time and expense even more! I continually remind clients as well as my team at Web Marketing Therapy to reuse these images for easy content marketing! When you share images on social media, it’s great when they are seen but people have to be logged in to their social media accounts and online at the right time to see the post.
Get the most out of that image! A blog post with your graphic in it can live on your website forever when you write a blog post around it ANNNND the search engines can pick it up ANNNNNNNNNNND the blog post with your image is something you can ALSO social share at a later date. ANNNNNNNNNNNNNNNNNNNNNND writing short blog posts where the image carries the majority of the content is super easy (yay for stress-reduction!)
Here is an image I created for Instagram for my personal account. It’s super cool (thank you Katherine Garcia on my team for her image super awesomeness! To get more mileage after I social shared this, I repurposed the image as a blog post.
Below is a screen shot of the blog post I wrote around the image, which allowed me to archive the image in my WordPress blog and have a lengthier explanation explaining why I believe this. The blog post is something I can share and re-share with my followers (if content is relevant, don’t assume you can only share it once!
Recycling is great for the planet AND great for your digital marketing!
Here’s to happy, healthy marketing!
