Images bring aesthetic value to social media posts: Blogs, Facebook, Twitter, LinkedIn, Pinterest, and more. Word of caution: make sure those free web images you used to enhance your posts are really “free to use.” An article by Matt Morgan for Search Engine Watch titled “How to Find Free Images with Google Advanced Image Search” is a must read as he cautions against using “free” images without checking Google Advanced Image Search first.
His simple five step process (with screen shots) can help you avoid or the image deleted from your website or worse copy wright infringement correspondence from the owner!
Image credit: Garry Knight Flickr CC
Here are Matt’s five steps to checking free images: (click on the article above for visual aids).
Step 1 – Enter a search term in Google Images search
Step 2 – Click the Gear icon, then select Advanced search
Step 3 – Scroll down and use the usage rights drop down menu to select free to use or share, even commercially.
Step 4 – Click the Advanced Search button.
Step 5 – Double check the image using TinEye reverse image search. Important note: As Matt points out, this extra step is important as other webmasters and bloggers may have removed the copyright and metadata from the image and re-uploaded without the owner’s permission.
- Getty Images/creative commons: http://www.gettyimages.com/Creative/Frontdoor/embed
- Flickr: https://www.flickr.com/creativecommons
- Wikimedia commons: http://commons.wikimedia.org/wiki/Main_Page
- Morguefile: http://www.morguefile.com/
- Open Clip Art: openclipart.org
The Web Marketing Therapy team loves sharing great tips and ideas. Let us know what your favorite image sharing sites are!
Additional Sources: Hub spot: http://blog.hubspot.com/blog/tabid/6307/bid/33423/19-Reasons-You-Should-Include-Visual-Content-in-Your-Marketing-Data.aspx