Whether you make your own website updates or not, you still need the keys to your website. Do you have the FTP Login? Blog Login and Hosting Login details? I’m not saying that you have to make your own website updates, … Read More
One of the very first conferences I attended when I started working for Web Marketing Therapy required everyone in the room to stand up and sum up their business in one or two sentences. I personally fumbled around for a … Read More
In therapy, the term “projection” is used to describe the act of avoiding ownership of one’s behavior by trying to give responsibility another person, organization or thing. When I see a business leader projecting responsibility for their success on digital marketing, I am quick to diagnose digital marketing projection disorder to help … Read More
I recently wrote a blog post that offered healthy marketing advice about Email Newsletter Best Practices. This follow up post will address common email newsletter mistakes and how to avoid or correct them. Using a newsletter to represent your business … Read More
I admit, I’m a domainiac, I looooove buying domain names. I own domains for businesses I haven’t even started yet and encourage my clients to own multiple domain variations of their company names and even buy domains with their name … Read More
Did you see the title of this post and chuckle? Are you thinking “email marketing is so two-thousand and five!”? Believe it or not, the good old fashioned email newsletter still holds weight in this time of condensed, character-count marketing. And if you … Read More
