Organizations often think of marketing as one task in a string of others to complete. The best marketing pros, however, will tell you their job is an ongoing process that doesn’t end when a link is posted or a project … Read More
Want to get your web requests done quickly and accurately? Make them in a way that will help your web team understand exactly what you’re asking for. Here are some helpful tips to ensure you’re getting your vision and ideas … Read More
There is no need to make creating content for social media marketing overwhelming. Yes, you need to own the responsibility of writing new posts and creating new content for your business, but we want to let you know that there … Read More
One of the many parts of running an organization is being able to effectively manage your clients. What comes along with that responsibility often includes embracing their emotions -good, bad and sometimes ugly. In your work, you may encounter times … Read More
Adding photos and graphics to blog posts is becoming a requirement before publishing. Images add appeal and make your blog posts stand out. However, adding a graphic that is too big or too small is, well, no bueno. Uploading a … Read More
The true academic meaning of marketing is “maximizing exchanges.” For me, the phrase “exchanges” far too transactional, so for the sake of this lesson, let’s change “exchanges” to RELATIONSHIPS. Marketing is all about relationships. Making them, keeping them and growing … Read More
