Do you ever feel like your marketing isn’t working? You watch the webinars, you download the free guides, you buy the books, you sign up for the programs, you’re getting all this information, yet something still isn’t clicking. This is … Read More
Marketing that Matters
How to Hire the Right Digital Marketing Agency
All businesses need digital marketing in some way, shape or form. The key is knowing what you need to optimize first so you prioritize need to have’s first, then move onto nice to have’s from a solid marketing foundation. And … Read More
Positive Marketing Tips in Uncertain Times
When treading in uncertain times, know that does not mean that your marketing should also be uncertain. This post is a reminder to pause, breathe and think. It’s all about marketing that matters, and right now, that means being sensitive, … Read More
Physical Distancing does Not Mean Social Distancing
Staying connected with customers in a helpful, meaningful way is the #1 best marketing practice, no matter how good or bad things are. Focusing on education is the marketing magic formula that works even with social distancing, although I prefer … Read More
Quality Digital Marketing Work Takes Longer Than You Think
Marketing can feel like a thankless job at times, especially digital marketing efforts. In this fast-paced web world, it’s important to remember that quality digital marketing efforts require time to include best practices. It was only a little over 20 … Read More
Before You Move Forward With Digital Marketing, Go Back and Audit
When you’re in the day-to-day routine of managing digital marketing or have other vendors or employees helping manage it, it’s critical to evaluate all the different pieces of your marketing puzzle to make sure things are optimized and really clicking … Read More