Are you guilty of double-spacing after a period? Or a question mark? Or an exclamation point? Congratulations! This means that you were a conscientious student in school (ahem, over 25 years ago) – typing class specifically – and your typing … Read More
Marketing Interventions
Sometimes A Simple One-Page Website is The Way to Start
Does the idea of building a new website or redoing your current website stress you out a little? Or, maybe a lot? You aren’t alone. I’ve been there myself. In 2013, I hated our company website so much, I pulled … Read More
Email Etiquette: Reply Required
Do you have a friend, colleague or client who never responds to your emails? In this web world, I believe that everyone knows someone like that. (Insert eye roll here.) When this happens to me, I begin to wonder: Did … Read More
If You Build It….They Won’t Come
In the movie Field of Dreams, the protagonist (played by Kevin Costner) hears a voice in his Iowa cornfields…”If you build it…he will come.” It doesn’t work that way with web marketing. If you launch a new website, blog, Facebook page … Read More
Old School Rules Still Apply in The New Web World
I have been in the wild web world longer than many of you who are reading this. I’m a Gen X, not a Millennial. Most likely, the biggest differentiating factor between me and a Millennial who is doing the same … Read More
Define Success On Your Own Terms
When I support entrepreneurs with web marketing at Web Marketing Therapy or work with women on their web-based businesses though Wild Web Women, I’m often reminding these wonderful inspiring professionals to stop comparing themselves… You CANNOT compare yourself to others! The sooner … Read More