Web Marketing Therapy

Web Marketing Tip – Tackle those Testimonials!

May 8th, 2009
by Lorrie Thomas

It is very common in our web marketing therapy practice to treat clients who tell us about the plethora of great emails, calls and thank you cards that they get from customers that beam praise and support of their products and/or services.
Then I go look at their websites and have to pound Xanax when I …

Posted in Marketing Interventions, On the Couch, Tough Love, Web Marketing Best Practices

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Great Content Marketing Tips from ideaLaunch

May 7th, 2009
by Lorrie Thomas

One of my respected SEO and web marketing colleagues, Sean Curley of ideaLaunch.com sent me a KILLER Content Marketing Tips PDF that I wanted to share with our WMT readers.
The phrase “content is king” is so true with web marketing IF you write valuable content! Learn how – download their great Content Marketing Tips PDF …

Posted in Small Business, Social Media Marketing, Web Marketing Best Practices, Web Marketing Tips

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Is your web marketing multi-tasking??

April 24th, 2009
by Lorrie Thomas

Your “wild web-ism” phrase de jour is multi-tasking marketing.
Use what you’ve got to get what you want and make your marketing multi-task!
Example: When you get a plug in the media, blog it, put it on your news page, tweet it and put in in your email newsletter…this way the SINGLE effort multi-tasks for you and …

Posted in Free Therapy Advice, Social Media Marketing, Web Marketing Best Practices

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How Small Business Owners can Build Web Marketing Buzz in the Current Scary Climate

April 15th, 2009
by Lorrie Thomas

SUCCESS COMES IN CANs, FAILURE COMES IN CAN’Ts…
I am sick of talking to small business professionals who tell me what they CAN’T do in this scary economic climate. Yes, I know we are in a recession, but last time I checked, our brains still worked…right?
Fear is debilitating. Let your competition be fear-stricken, rise above the …

Posted in Local Web Marketing, Search Engine Marketing Help, Small Business, Social Media Marketing, Web Marketing Best Practices, Web Marketing Tips

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A Biz Card is NOT an email Opt In!

March 20th, 2009
by Lorrie Thomas

It’s my blog and I can rant if I want to….
I just returned from a lovely unwinding staycation in my hometown of Santa Barbara, California (I did, of course, sneak in two speaking gigs like a good she-geek in between days off!)
Yes, I may be suffering from mild post staycation depression as I am rewinding, probably because my rewind has involved a way-too-long unromantic …

Posted in Email Advice, Email Marketing, Marketing Interventions, Tough Love, Web Marketing Best Practices, Web Marketing Tips

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