Web Marketing Therapy

Social Media Tips for Non-Profits and Small Businesses

January 30th, 2012
by Amy Dunn

2012 is off to an interesting start for me. I suddenly find myself donating my time and services to three different non-profit organizations, all of which are excellent causes. Here are some tips I picked up in my research to help non-profits increase visibility and support for their cause on Facebook & Twitter.
Facebook
Outside of …

Posted in Blog, MarkEDing, Social Media

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What NOT to Tweet and other bits of cyber wisdom from Dan Zarrella

November 29th, 2011
by Amy Dunn

Dan Zarrella, award-winning social media scientist at HubSpot and brains behind the “Science of…” Webinar series, recently conducted a study on the Clickthrough rate (CTR) on link-containing Tweets that used certain words, characters and phrases.
In the article, 10 Words That Will Increase (or Decrease) Your Twitter CTR, Dan shared the result of his research on …

Posted in Social Media, Twitter

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Twitter Drives More Traffic to Press Releases than Any Other Social Network

November 11th, 2011
by Amy Dunn

Ever wonder how to get your company news noticed by more people? Share it in Twitter! According to the research conducted over several months by PR Newswire and Crowd Factory, Twitter drives the most traffic to press releases than any other social media platform (including Facebook).
After analyzing thousands of press releases, the study …

Posted in MarkEDing, Online PR, Social Media, Twitter

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Do’s and Don’ts of Social Media Marketing

July 29th, 2011
by virtualwebvixen

There are a lot of rules to social media marketing, and most of them are unwritten.
The problem with unwritten rules is that a lot of people who mean well are doing all the things they shouldn’t be doing, and then wondering why they have no followers on Twitter, why no one likes their Facebook fan …

Posted in Blog Babe Tips, Entreprenurial Marketing Advice, Netiquette, Social Media, Social Media Marketing, Web Marketing Tips, Wild Web Women

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Netiquette Tip: Tweet Responsibly

June 9th, 2011
by Lorrie Thomas

A common marketing therapy session question is “how do I use Twitter to get more business?”
Since this is such a common question, I thought I’d answer it here to support more passionate professionals.
Web Marketing Therapy Advice: Know netiquette and tweet responsibly!
Twitter Netiquette is simple:
-Tweet things that are of value to your target customer
-Be a web …

Posted in Netiquette

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