Posts Tagged ‘relationship marketing’
Target the Women’s Market —Know, Understand & Befriend!
January 16th, 2010
by Pamela Sherman
No matter your gender, as a business owner or marketer, it’s important to think further about how you target and address the WOMEN’S MARKET.
It’s been reported that up to 85% of all BRAND purchases are made by women! (Not certain of the complete accuracy of this statistical source. –However, even with leeway, it’s highly significant!)
I …
To Create a Powerful Brand… Get Connected and Emotional!
June 1st, 2009
by Pamela Sherman
It may sound funny, but to create a powerful brand of value and loyalty, you need to evoke true emotional affection! Whether your company is small, medium or large, it’s highly valuable to create a brand. It’s the immediate identity the market has of your company. A good brand identity with a heart-felt customer affinity …
A group that works well together PLAYS well together
March 23rd, 2009
by Lorrie Thomas
A group that plays well together works well together!
Years ago, I worked for someone who loved the saying ”A group that works well together plays well together” and I never really understood what she meant (probably because I didn’t like playing with her!) until I began working with people that I LOVED to play and work with!
Running …
Ready, Aim, Fire!
March 2nd, 2009
by Web Design Wonkette
When you’re building a company and its web presence, you should always ask yourself who you’re targeting. And if the answer you come up with is long, detailed and involved, you need to prioritize. Which of these people are most important? If the answer is that they’re all equally important, you likely have a problem.
The …
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