Web Marketing Therapy

Marketing Girl Crush on YouTube Phenomenon Susan Boyle, The Internet Sensation Who Dreamed a Dream

November 24th, 2009
by Emilia Doerr

While you’ll have to wait till Thursday to see Matt Lauer’s interview with Susan Boyle as part of NBC’s tribute to the most fascinating, inspirational, and heroic “People of the Year,” you can get the low down on the YouTube Phenomenon right here and find out why she’s one of our biggest Social Media Girl …

Posted in Blog, Positive Role Models, Social Media, Social Media Marketing

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How Blake Mycoskie has Made the Business of Giving Pay Off for TOMS Shoes - A WMT Positive Role Model

April 8th, 2009
by Emilia Doerr

Blake Mycoskie’s daring philanthropic business model for TOMS Shoes is at the crux of the hugely successful company that fuses style and sustainability.
The TOM’S Mission is simple:
For every pair of shoes purchased, TOMS gives a pair to a child in need.
But how does Mycoskie do this?
TOMS runs on a tight marketing budget and doesn’t …

Posted in Blog

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Postive Role Model - Boston.com

March 31st, 2009
by Lorrie Thomas

Our wild web woman thinking caps are off to the Boston Globe today as a positive role model!
They sent an email out to their loyal readers announcing the roll out of a new suite of tools that will make interacting with Boston.com content and community easier and more rewarding. you had us at easy!
Boston.com …

Posted in Positive Role Models, Web Marketing Best Practices

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Comic Relief - Turbanizer.com

March 2nd, 2009
by Lorrie Thomas

Kate McMillan, our Web Design Wonkette, posted a while back on Facebook her desire to “bring turbans back” Since then, we’ve had a running web dialogue on fashion and turbans. I thought we were done with our turban talk until I discovered www.turbanizer.com, a fun viral marketing tool that allows you to put fashion-y turbans on photos.
Turbanizer is …

Posted in Blog

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Postive Role Model - Misty Gibbs of My Inspiration Lounge

February 23rd, 2009
by Lorrie Thomas

Mondays are notorious for inbox overflow and national outbreaks of F.O.G. (Fatigue, Overwhelm then Guilt for not getting everything done). At Web Marketing Therapy, we diagnose a lot of F.O.G.
Treatments for F.O.G. may include chocolate, new web tools to help streamline processes and/or healthy doses of tough love like reminding folks that instead of living in a land of “can’t do’s”, those of us …

Posted in Blog, Positive Role Models, Web Marketing Best Practices

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