Posts Tagged ‘Online PR’
Online Press Page for Marketing Power
September 4th, 2012
by Lorrie Thomas
I just wrote an article on Web Marketing Today called Creating an Online Press Page that is your marketing prescription for this week.
If you have a press or news page you need to read this to get ideas for optimization and to make sure you are using best practices to get the most marketing power …
Online PR – How to Write a Press Release
August 3rd, 2012
by Lorrie Thomas
Increasing media visibility is a great way for organizations to get in front of customers. What many business leaders don’t know is that they don’t have to hire an expensive public relations firm or wait for the media to notice them to earn media visibility – they can create their own buzz! Today’s web-driven world …
Twitter Drives More Traffic to Press Releases than Any Other Social Network
November 11th, 2011
by Amy Dunn
Ever wonder how to get your company news noticed by more people? Share it in Twitter! According to the research conducted over several months by PR Newswire and Crowd Factory, Twitter drives the most traffic to press releases than any other social media platform (including Facebook).
After analyzing thousands of press releases, the study …
AP Changes “e-mail” to “email” and Why This Should Matter to You
March 31st, 2011
by treatmentspecialist
To “email” or not to “e-mail”?
That is the question. And AP finally has a contemporary answer for us.
The AP Styebook, otherwise known as the journalist’s Bible, has finally updated its guidelines for usage and changed “e-mail” to “email” – losing the antiquated hyphen for the abbreviated term “electronic mail.”
Maybe it’s just the die-hard English-major-nerd slash former journalist in …
3 Easy Tips AND Free Web Resources to get Local Online PR Exposure
June 1st, 2010
by foreignwebmarketingcorrespondent
Small businesses don’t have to fork out the big bucks to make themselves known online. The key to attaining successful web marketing is in using the right tools, many of which are 100% FREE. For example, using local online public relations (PR) to generate news and buzz = FREE promotion and exposure. Remember, content is …
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