Web Marketing Therapy

May 31st, 2013

Web Marketing Therapy was featured in an article in the New York Times titled “How Two Owners Got the Web Sites They Wanted.” The article profiled CastCoverZ!, the leading manufacturer and retailer of cast covers and orthopedic soft goods. Owner and CEO of CastCoverZ!, Annette Giacomazzi hired WMT to help her company succeed with rebranding and marketing strategy. Giacomazzi said, “My original logo didn’t represent what I wanted to convey. I wanted something fresh, cheerful, and bold. The re-branding costs included new print design and printing of support materials.” Read full article here.

April 19th, 2013

Lorrie Thomas Ross, CEO of Web Marketing Therapy received a video testimonial from client, Ann Levine on a segment for FreelanceMoms.com. Levine said, “I decided that I was ready for help and that I didn’t have to do everything by myself. I reached out to Lorrie Thomas Ross who is The Marketing Therapist® of WebMarketingTherapy.com. I just felt like she knew what I needed to do next – that I didn’t know. Lorrie was the one who taught me about blogging. Blogging changed my business. Within a year or so I had 100,000 readers. Lorrie helped me take my business to the next level.” View entire video here.

April 12th, 2013

Speaker and Author of the The McGraw-Hill 36-Hour Course: Online Marketing, Lorrie Thomas Ross was featured on a billboard in New York City’s iconic “Times Square” on Friday, April 12th 2013. Thomas Ross was chosen by PRNewswire for her ProfNet Success Story in the showcase. Click here to see Lorrie’s special appearance in Times Square.

March 25th, 2013

Motivational Marketing Speaker, Lorrie Thomas Ross was featured in an article by Noozhawk for their Business Section titled “Santa Barbara Business Expo to Feature Marketing Speaker Lorrie Thomas Ross.” Thomas Ross will be presenting as a Keynote Speaker for the Santa Barbara Business Expo on April 20th, 2013. Thomas Ross said, “I’m delighted to be joined on stage by a distinguished roster of speakers. The Santa Barbara Business Expo provides a wonderful opportunity for me to bring insights that I’ve honed in front of audiences around the country to a room full of Santa Barbara professionals.” Read full article here.

March 20th, 2013

Lorrie Thomas Ross, CEO of Web Marketing Therapy was interviewed for an article by BradfordHines.com titled “How to market to women, what works and what doesn’t.” As a female entrepreneur and marketing expert Thomas Ross dispensed the following advice on marketing to women, “Why did you start your business? Why are you unique? Why are you passionate? Why should someone work with you? I liken this “why” story telling with “story selling”. Women are big on relationships, maybe more so than men, so maximize your marketing and get to the core of your story and communicate it! Use your website, video, about page and more!” Read full article here.

February 13th, 2013

Wild Web Woman®, Lorrie Thomas Ross was interviewed in a piece for Reading Eagle Business Weekly titled “A Green Martha Stewart.” Thomas Ross dispenses her expertise and the steps Danny Seo took to build his brand. “He owns his namesake website and posts regularly on multiple online platforms. He’s media-friendly, continues to care about the environment and he knows how to tell a good story, down to his Earth Day birthday. He found a really great niche and he’s holding his line.” Read full article here.

January 28th, 2013

Lorrie Thomas Ross, CEO of Web Marketing Therapy and The Marketing Therapist® was quoted in an article by Loop 21 titled “Should We All Be Using the New MySpace?.” The article features Thomas Ross’ advice as a social media marketing expert. Ross says, “The new MySpace could prove to be a viable social media marketing outlet for organizations, but social media marketing success does not come from the ‘what’s’—Facebook, Twitter, YouTube, LinkedIn, Myspace—[it comes from] the ‘how’ and ‘why’ they are used to communicate, collaborate and connect with consumers.” Read full article here.

January 3rd, 2013

Lorrie Thomas Ross, CEO of Web Marketing Therapy and known as The Marketing Therapist® was quoted in an article where Rescue a CEO and CEO Blog Nation asked entrepreneurs what their tips were to getting a business out of the gates fast in 2013. Thomas Ross dispensed web marketing tips including, “Build a presence with a simple website (a one page site will often do the trick), have your logo established, have professional business cards, get a social media presence on LinkedIn, Twitter, Facebook, YouTube and Pinterest.” Read full article here.

December 4th, 2012

The J.O.B. Radio Show with Host Larry Olson recently featured Online Marketing Expert, Lorrie Thomas Ross of Web Marketing Therapy® on an episode to talk about branding – the topic of her latest video course released by lynda.com titled “Brand Building Basics.” Listen to the podcast here.

November 16th, 2012

Web Marketing Therapy® was featured in an article titled “Montecito Bank & Trust’s B2B Seminar Shows Businesses to Think Beyond ‘Likes’” in Santa Barbara’s Noozhawk. Nicki Gauthier, Jennie Jacobs and Darla Bea Smith represented the Wild Web Women® team at the annual B2B series located at Fess Parker’s Double Tree Resort. WMT’s CEO, lynda.com Author and The Marketing Therapist®, Lorrie Thomas Ross taught a workshop on “Facebook 101 for Business” at the event. Read article here.

November 2nd, 2012

The book, “8 Mandates for Social Media Marketing Success” by Kent Huffman featured a Success Story submitted by Lorrie Thomas Ross aka The Marketing Therapist®, on one of Web Marketing Therapy’s clients – Calla Gold Jewelry. The profile included how Calla Gold, a Personal Jeweler and Web Marketing Therapy worked together to design and launch her new Social-Centric Website, eBook, Blog, Facebook & YouTube Channel. Read full Success Story here.

October 30th, 2012

Holly’s Digital Advice with Radio Host Holly Campbell of W4WN.com featured Lorrie Thomas Ross, Online Marketing Expert and CEO of Web Marketing Therapy® on an episode to talk about her agency’s therapeutic approach to using online marketing tools i.e. Blog, Social Media as your digital rolodex. As Ross states “It’s not the tools it’s how we use them.” Listen here.

October 11th, 2012

Lorrie Thomas Ross, CEO of Web Marketing Therapy and The Marketing Therapist® was quoted in a recent article by Loop 21 titled “Top 10 Tips for Aspiring Female Entrepreneurs.” The article features Thomas Ross’ advice as a marketing expert and a woman business owner. Ross says, “Men are more likely to ‘do what they do best and hire others to do the rest.” Read full article here.

September 28th, 2012

MO.com recently interviewed the Wild Web Woman® and CEO of Web Marketing Therapy, Lorrie Thomas Ross, in a piece titled “Wild Web Woman Talks Online Success Tips.” Thomas Ross dispenses her web wisdom with advice like “Online marketing success is not about what you know, it is what you are open to learning and what you are committed to managing.” Read full article here.

September 24th, 2012

Lorrie Thomas Ross was quoted in a recent article by cleveland.com titled “J.C. Penney is still striving to become ‘America’s Favorite Store’.” The article features Thomas Ross’ marketing expertise as an advisor and as a former J.C. Penney employee (high school and college). Ross says, “Their re-brand was strategic, bold and brilliant: Everything from the all-American red/white/blue logo to the new pricing messaging is calculated, positive new marketing to not only build loyalty with current customers, but to welcome in new customers.”

September 21st, 2012

The Santa Barbara Independent featured Wild Web Woman®, author and online marketing educator, Lorrie Thomas Ross, whose new video training course on Google+ titled “Google+ for Business” recently launched on lynda.com. The course provides professionals with smart ways they can leverage the power of Google+ to make a lasting connection with their audience. Read full article here.

September 12th, 2012

Jennie Jacobs, Visual Communications Connoisseur of Web Marketing Therapy® was featured in Erin Graffy’s On the Town column titled “AWC-SB, Antioch University” in the Santa Barbara News-Press Life Section. Jennie Jacobs represented the Wild Web Women® team at the Association for Women in Communications reception on the University Campus. See article here.

September 10th, 2012

Lorrie Thomas Ross, Wild Web Woman® and CEO of Web Marketing Therapy® was recently quoted by MSN’s Business on Main in their “Small Business” Section. In an article titled “How Standout Design Can Boost Your Brand and Sales,” Thomas Ross shares her insight on how “Small-business owners need to think of design not as a ‘spend,’ but rather as an investment.” Read full article here.

August 29th, 2012

Investor’s Business Daily® quoted Lorrie Thomas Ross, CEO of Web Marketing Therapy in their “Leaders & Success” Section. In an article titled “What to Do If You Didn’t Mean To Post It.” Lorrie shares her advice on how “Part of being human is having oops moments.” Read full article here.

August 20th, 2012

Annette d. Giacomazzi the founder of CastCoverZ!™ gave mention to her Marketing Advisors at Web Marketing Therapy in an article featuring an interview about the creation of her leading cast cover products and orthopedic gear company titled “Meet a Truly Amazing Mother of Invention.” Read full article here.

August 16th, 2012

Lorrie Thomas Ross, The Marketing Therapist®, is noted as a top marketing book author on Twitter by Social Media Marketing Magazine.

July 26th, 2012

The Wall Street Journal quoted Web Marketing Therapy CEO, Lorrie Thomas Ross in their “Small Business” Section. In an article titled “Hoping to Fix Bad Reviews? Not So Fast” Ross shares her feedback on how services are promising to erase a business’s negative feedback on websites like – Yelp and Angie’s List but the tactics are questionable. Read full article here.

June 21st, 2012

The Big Biz Show™ with Host Bob “Sully” Sullivan featured Lorrie Thomas Ross, CEO of Web Marketing Therapy® on an episode to talk online marketing and website planning. Ross gave expert tips for passionate professionals who are marketing their services through the wild web. Watch episode.

June 18th, 2012

Wild Web Woman®, Lorrie Thomas Ross was quoted in the American Medical Association’s Technically Speaking section in an article titled “How some physicians use YouTube for networking.” Lorrie gave her expertise on the professional benefits of sharing YouTube video’s through social media marketing.

May 24th, 2012

Baseline Magazine quoted The Marketing Therapist® aka Lorrie Thomas Ross in an article titled “Good Customer Care Builds Loyalty.” Ross shares her web marketing expertise on how companies need to to find ways to more effectively engage their customers through strategic usage of Social Media.

May 22nd, 2012

Convenience Store News features Lorrie Thomas Ross, online marketing expert who’s known as The Marketing Therapist®. Ross recently presented a session at NACStech on “Leveraging Social Media” and outlines her five-step approach to achieving success in the social media market here.

May 1st, 2012

Yahoo! News featured Lorrie Thomas Ross aka The Marketing Therapist® on presenting her keynote address “MarkEDing: Marketing’s New Connective Success Strategy” about the future of marketing at the Missouri State University’s 2012 Public Affairs Conference.

April 2nd, 2012

Lorrie Thomas Ross, The Marketing Therapist® and online marketing expert, discusses the importane of controlling your brand by taking control of your online presence in American Medical News ”7 Missed Opportunities of Not Creating an Online Presence.”

February 29th, 2012

Lorrie Thomas Ross, CEO of Web Marketing Therapy® featured as a SheBrand SuperStar. The Marketing Therapist® shares her #1 Marketing Tip and other interesting tidbits.

December 14th, 2011

The San Francisco Chronicle’s SFGATE features Lorrie Thomas Ross, CEO of Web Marketing Therapy® and Author of new “Online Marketing Fundamentals” video tutorial that launched recently on lynda.com.

December 14th, 2011

Santa Barbara’s Independent features Lorrie Thomas Ross, online marketing expert known as The Marketing Therapist® and CEO of Web Marketing Therapy® whose video course “Online Marketing Fundamentals” on lynda.com recently launched.

November 10th, 2011

Lorrie Thomas Ross, CEO of Web Marketing Therapy®, quoted in the Examiner as social media expert for Step Up Women’s Network (SUWN) Los Angeles seminar “Influence: Persuasion and Action through Social Media” panel at UCLA’s Anderson School of Business.

November 8th, 2011

Nicki Gauthier, COO of Web Marketing Therapy was featured in EdHat as a web marketing expert to share her secrets to Social Media Marketing with other notable online marketing experts on a panel as part of the B2B Series by Montecito Bank & Trust.

October 25th, 2011

The Santa Barbara Independent features Lorrie Thomas Ross, CEO of online marketing agency Web Marketing Therapy who was recently recognized as an entrepreneurial leader by Tri-County business experts.

October 11th, 2011

Lorrie Thomas Ross selected as one of the 40 up-and-coming business leaders under 40 by Pacific Coast Business Times.

September 2nd, 2011

Lorrie Thomas Ross, Web Marketing Expert, weighs in on the debate on FoxBusiness.com: “Designer Diapers: Sales Booster or Bum Idea?”.

August 22nd, 2011

Lorrie Thomas Ross, CEO of Web Marketing Therapy®, comments on the trend of ”networked liking” in Timesunion.com’s article ” ‘Like’ isn’t what it used to be”.

August 10th, 2011

Lorrie Thomas Ross, The Marketing Therapist®, quoted in MSN’s article, “The Runaway Brand: Who’s Tweeting for You?”

July 21st, 2011

Lorrie Thomas Ross, CEO of Web Marketing Therapy®, offers a variety of tips for using visuals successfully in a communications program during PRNewswire’s webinar “Visual PR: Using Multimedia to Generate Results“.

July 12th, 2011

Lorrie Thomas Ross, The Marketing Therapist® provides free crash course on mobile marketing trends at Mobile Meetup in Santa Barbara.

July 8th, 2011

Antioch University Santa Barbara features Lorrie Thomas Ross, The Marketing Therapist® and CEO of Web Marketing Therapy® in this month’s Alumni Profile.

June 22nd, 2011

Lorrie Thomas Ross quoted on the FCC’s involvement on cracking down telecom cramming and how consumers have taken to online forums and business ratings sites.

June 20th, 2011

Lorrie Thomas interviewed by LA Business Journal about the wave of hiring at OpenX, online advertising company.

May 27th, 2011

Lorrie Thomas Ross, Founder and CEO of Web Marketing Therapy was a nominee for the National Association of Women Business Owners Spirit of Entrepreneurialism awards for 2011.

April 14th, 2011

Lorrie Thomas, CEO (Chief Enthusiasm Officer) of Web Marketing Therapy® is interviewed by herBusiness program of the Australian Businesswomen’s Network. The Marketing Therapist discusses how to bring together the pieces of your web marketing puzzle through your website, content marketing, blogging, social media, web analytics and more!

March 11th, 2011

Lorrie Thomas, CEO of Web Marketing Therapy® was featured in the Who’s Who in Advertising, Marketing & PR section of The Pacific Coast Business Times.

February 17th, 2011

Lorrie Thomas, The Marketing Therapist®, partners with Zoomerang to discuss “Innovative Online Marketing Ideas on a Shoestring Budget” with over 900 attendees. The webinar provided participants with insights into online marketing initiatives in a stretched economy.

February 16th, 2011

Lorrie Thomas, CEO of Web Marketing Therapy®, shares tips of successful entrepreneurs in Success Magazine’s March 2011 Issue. Thomas explains how businesspeople should invest in a web SOLUTION to help share who you are, what you do and who you serve.

February 2nd, 2011

Lorrie Thomas, CEO of WMT, Interviewed by OurBlook on the topic of Online Education. Thomas addresses the pros and cons of online learning from her perspective as a professor and web marketing trainer.

January 24th, 2011

Lorrie Thomas, CEO of Web Marketing Therapy®, asked to comment on ReachLocal in Los Angeles Business Journal’s story “Local Focus Puts Online Ad Firm in the Spotlight.”

January 13th, 2011

Lorrie Thomas, The Marketing Therapist® and online marketing expert, shares with Inc. Magazine how the About Page of your website can help your business connect with site visitors in the article “The New Rules of Branding Your Business Online.”

January 13th, 2011

Lorrie Thomas, Web Marketing Therapy® CEO shares why bloggers are transparent about advertising income with MarketWatch in their article “Blogging All the Way to the Bank: Successful bloggers explain how they made a go of it.”

January 9th, 2011

Lorrie Thomas and Web Marketing Therapy cited in Chapter 13 of the 30-Minute Social Media Marketing book (Mc Graw-Hill) by Susan Gunelis on why indirect marketing is an important part of social media marketing.

January 4th, 2011

Lorrie Thomas, Web Marketing Expert and CEO of Web Marketing Therapy®, shares 4 Web Marketing Resolutions for 2011 with Web Marketing Todasy that you should implement right away for the health and wealth of your business.

December 10th, 2010

Lorrie Thomas, Web Marketing Therapist® and Social Media Expert, is quoted in the Mashable article “For Restaurants, Social Media Is About More Than Just Marketing.“

November 16th, 2010

Lorrie Thomas, Web Marketing Expert and CEO of Web Marketing Therapy®, shares “How to Make a Blog Your Social Media Nucleus” with Web Marketing Today.

November 8th, 2010

Lorrie Thomas quoted in an article on “When should children be given cell phones?” talking about internet security and tips for parents.

October 20th, 2010

Lorrie Thomas, The Marketing Therapist® and CEO of Web Marketing Therapy® tells Inc Magazine why the About page of your web site is important to your business!

October 2nd, 2010

The Marketing Therapist®, Lorrie Thomas, is quoted in The Arizona Republic article “Facebook, Other Social Media Give Users ‘Persona’ Power”, where she talks about social media and Total Web Brand Domination.

October 1st, 2010

Lorrie Thomas, CEO of Web Marketing Therapy® and social media expert, shares tips with The Arizona Republic on how social media tools, such as Facebook, can be used to distribute quality information.

September 27th, 2010

Lorrie Thomas, Web Marketing Expert and CEO of Web Marketing Therapy® shares Five Tips to Blog Content Success with Web Marketing Today.

September 20th, 2010

Lorrie Thomas, The Marketing Therapist® and social media expert shares tips with Forbes.com on ways to utilize social media as a networking tool.

July 15th, 2010

Quirky job titles draw the attention of IMediaConnection. Lorrie Thomas, The Marketing Therapist® and CEO of Web Marketing Therapy® shares the story of how our team got our job titles and what it means to stage a marketing intervention!

July 9th, 2010

Lorrie Thomas, MA, CEO of Web Marketing Therapy® featured as a global panelist for JWT’s Social Media Checklist Report.

June 30th, 2010

Lorrie Thomas, CEO of Web Marketing Therapy® and online marketing expert, answers the question “Are Banner Ads Dead?” for Marketing Vox.

May 27th, 2010

Lorrie Thomas, MA, The Marketing Therapist® and CEO of Web Marketing Therapy® quoted in Inc. Magazine on the importance of landing pages.

May 14th, 2010

Lorrie Thomas, MA, The Marketing Therapist® and CEO of Web Marketing Therapy® quoted in TechNewsWorld ”Making a Space for Yourself in the Blogospere, Part Two”

May 10th, 2010

Lorrie Thomas, MA, CEO of Web Marketing Therapy® shares the 5 Reasons Your Business Should Use Twitter in NFIB, The Voice of Small Business.

May 6th, 2010

Lorrie Thomas, CEO of Web Marketing Therapy® quoted in Convenience Store News on the new rules of marketing from her session at NACSTech in New Orleans on May 5th, 2010.

May 6th, 2010

Lorrie Thomas, MA, The Marketing Therapist® and CEO of Web Marketing Therapy® quoted in TechNewsWorld on tips for beginner bloggers.

April 27th, 2010

The Marketing Therapist® and Social media expert, Lorrie Thomas quoted in Forbes.com on how men and women use Facebook and the gender differences of social media use.

April 22nd, 2010

Lorrie Thomas of Web Marketing Therapy® quoted in Promotional Consultant Magazine (page 16) in the Social Media Mashup article on the power of having social media in your marketing toolbox.

March 30th, 2010

Lorrie Thomas, MA, The Marketing Therapist® and CEO of Web Marketing Therapy® quoted on her perspective on how the the present administration is impacting small business and their web use/impact.

March 3rd, 2010

Nicki Gauthier, Web Marketing Therapy’s very own Data Diva was quoted in Hootsuite’s article on Social Media and they stated that “Wild Woman Hoot Smarter”. We agree!

February 25th, 2010

Lorrie Thomas, MA, CEO of Web Marketing Therapy® quoted on the need for small and mid-sized companies to have a Truste privacy policy for web compliance.

February 19th, 2010

Lorrie Thomas, The Marketing Therapist® and social media expert, is quoted in Advance for Nurse Practitioners Magazine, discussing the benefits of a Social Media Profile.

February 19th, 2010

Lorrie Thomas, The Marketing Therapist®, explains How to Make Your Business BIG on the Web at SPAA 2010 on Sunday, February 21st.

January 29th, 2010

Lorrie Thomas, The Marketing Therapist® and social media expert, will be talking social media (the good bad and ugly) to moms and teens at the sold out Girl Scouts of San Georgonio Believe in Girls (B.I.G.) Expo, Saturday, January 30th at the Ontario Convention Center.

December 23rd, 2009

Lorrie Thomas, The Marketing Therapist®, quoted in AdvanceWeb about Navigating the Digital World – How to use social media once coworkers become your “friends.”

September 21st, 2009

Lorrie Thomas, Web Marketing Expert, quoted in STLtoday on how essential it is for companies to manage their online reputations via social media. With the rapid growth of sites like Twitter, companies are expected to comment on these discussions and Thomas believes they must participate in order to protect their image.

August 16th, 2009

Web Marketing Therapy® article on “How Social Media Serves and Helps Small Businesses” was published in the Women’s Owners Digest, August 2009.

June 24th, 2009

Lorrie Thomas quoted on Noobpreneur on why she insists on reshaping a new business model in the midst of recession. “When the boom kicks back in, they’re going to start doing what I did a year ago.”

June 11th, 2009

Lorrie Thomas of Web Marketing Therapy® interviewed by Rachel Meranus of PR Newswire and Entrepreneur.com on how she is able to increase exposure for her clients by positioning them as experts to the media.

June 10th, 2009

Lorrie Thomas quoted by the Associated Press as a small business owner investing now to be primed for for the economic upturn. “That’s the best part, to do it now,” Thomas said. …

June 2nd, 2009

Susan Bratton of DishyMix interviews Lorrie Thomas *live* from the eMetrics Conference. They talk Web Marketing Therapy®, Chill Pills, Giving to Gain and the Four Agreements. Podcast.

May 22nd, 2009

Kelly Watson of Women Wise Marketing interviews Emilia Doerr, Client Treatment Specialist of Web Marketing Therapy on what it’s like to be a woman in business, working with a wild web woman team and talks important tips that women must know when marketing online.

April 16th, 2009

WMT’s Lorrie Thomas, a Santa Barbara, Calif.–based strategic brand management expert, quoted in Business Management Times on building brand awareness. “When the going gets tough, the tough get marketing.…”

April 8th, 2009

Lorrie Thomas, Marketing Therapist® interviewed by Brad Swift of Exceptional Wisdom Radio about Living and Working on Purpose Thomas talks about the “Wild Web Woman” team and her belief plan.

February 27th, 2009

The Marketing Therapist® interviewed by E-Commerce Times for 7 Tips for Affiliate Networking Success. Thomas offers sound marketing advice, points to ponder and keys to success.