Author Susan Gunelius talks Content Marketing

Susan Gunelius was on the WWW® Radio Show to share her marketing tips and content creation insight for our Wild Web Women listeners.

Susan Gunelius, is the Author of 30-Minute Social Media Marketing, and a variety of Marketing topics from the “Dummies” book series.  She is the President and CEO of KeySplash Creative, a full service solutions agency.  Susan is also the mother of triplets.  Susan has a background in traditional marketing that she blends with the fast paced, growing world of online marketing.

Listen to the podcast to hear Susan Gunelius discuss these subjects on thought leadership and more:

1.  How do I get published?  Proving yourself to a publisher as an author of a non-fiction book and ways to get the word out about yourself and your book.

2.  How do you use content on the web to help people?  Content marketing used as an organic growth tool to help small business owners reach goals.

3.  How do I transition from traditional copywriting to writing copy for the Social Web?  With access to so much information on the web – there is a need for honesty and what is going to best enhance the time that an individual spends on the online.

Susan’s “can’t live without” web tool is: Word Press.  It’s flexible enough to help not only build blogs but also websites.  Word Press is SEO friendly and integrates seemlessly with mobile applications.  Plus the learning curve is small.

You can follow Susan on Twitter (@susangunelius), friend her on Facebook, connect with her on LinkedIn, or become a fan of KeySplash Creative on Facebook.

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Testimonials

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Lorrie Thomas and her wild web women team have helped build my online marketing tremendously. I am the owner of a day spa in Santa Barbara and with Lorrie’s guidance, I have optimized my website – not only is it visually pleasing – it is search-friendly! Which means that I have many new customers from in town and out of town that find out about Cielo Spa through natural web searches. The increased exposure has made me a recognizable business in Santa Barbara and has increased my customer base. I also love the fact that Lorrie and I are both entrepreneurial businesswomen in the same town! Lorrie deeply understands where I am coming from and where I would like my business to go. I always know that she has my best interest at heart and her efforts are certainly paying off!

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Roxanne Zbinden,
Cielo Spa Santa Barbara