Web Marketing Mantra
Small Business: Got Commtrol (Communications + Control)?
February 17th, 2009
by Pamela Sherman
Are you controlling your communications or is IT controlling you?
A growing number of small businesses today are in need of regaining “commtrol” (communications + control) to tame as well as harness the true power of the “communications beast” (around us and within us). It’s an important business empowerment process… like creating a “COMMUNICATIONS-diet” and …
Web Marketing Intervention – JUST DO IT
February 11th, 2009
by Lorrie Thomas
Web Marketing can be mass mix of websites, search, online advertising, blogging, social media, strategic partnership, e-mails, technology, videos – shoot, I could spend an hour just blogging about all the execute-ables that can make up web marketing. But since this blog post is about Just Doing It, I will be short and just do …
Web Marketing Tip – Never Stop Learning
February 8th, 2009
by Lorrie Thomas
My “not-so-secret” man crush, Seth Godin, did a great blog post today on the need to continually learn. His post reminded me that it is through commitment to self-education and momentum that we grow and make meaningful marketing contributions. To help kick start your Monday with a healthy dose of motivation, our web marketing advice is:
You are never done learning
and
The …
Phase of the day: “Matchy Matchy”
January 26th, 2009
by wildwebwoMAN
As you all know, Google’s AdSense is a great tool for you to generate a consistent revenue from your site.
But did you know that if you change your fonts so that the website and AdSense fonts match, the result is a higher click-through-rate (CTR)!
My guess is that because the font is uniform, there are a percentage of people …
Being a pleasure to work for/with PAYS
January 26th, 2009
by Lorrie Thomas
Sometimes the simplest advice can be the most powerful. Here’s a healthy dose of marketing advice that will help make you wealthy no matter where you work, what kind of business you are in or what your budget (of lack of budget!) is:
Being a pleasure to work with PAYS back
I see a common pattern when I observe the marketing relationships …
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