Web Marketing Best Practices
Web Marketing Tip – Track Online Advertising Free
October 6th, 2008
by Lorrie Thomas
Web marketing is the MOST TRACKABLE marketing medium out there if and only if business professionals take advantage of the great (and often free!) web marketing tools out there. Unlike a billboard on the side of the freeway where you track return on investment (ROI) by noting the day your billboard went up and …
Daily Marketing Therapy Dose – All I want to see is what’s in it for me
October 4th, 2008
by Lorrie Thomas
I am normally not a fan of focus groups because they tend to cost a lot of money and there is a HUGE difference between what people SAY vs what they DO, however, I was an observer at a focus group in Atlanta, GA and one of the participants said something that made the expensive …
It’s all about relationships or stick to what you are good at?
October 3rd, 2008
by Lorrie Thomas
Welcome to my ADD marketing brain. I couldn’t pick a focus of my post since I had two ideas that I want to share with you hence the clustered title. What you see is a melange of my must-shares today that can help you in marketing:
1. Stick to what you are good at
2. …
Marketing Rule – Tell ‘em, tell ‘em what you told ‘em and tell ‘em one more time
October 2nd, 2008
by Lorrie Thomas
Sounds like a soap-boxy blog start, eh? Well, it is…today is one of those days where as a marketing therapist, I am starting to think that the majority of business people are a danger to themselves and others when it comes to marketing. But thank gawad I have a blog so you can …
Web Marketing Tip – Screen Shots
October 1st, 2008
by Lorrie Thomas
How many times do you hear or get email replies to the tune of “there is a bug on my site” or “I don’t see what you see on my computer screen” or “I don’t see what you are talking about” when you are doing web marketing work or trying to communicate a bug or …
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