Web Marketing Therapy

No, Your Web Developer Is Not Klingon :)

February 16th, 2009
by wildwebwoMAN

There you are, reviewing a website design proof that your developer just sent over and you notice a bunch of nonsense alien text where your real content should be.
You have just discovered Lorem Ipsum, a dummy text of the printing and typesetting industry.
Why do we use Lorem Ipsum? Lorem Ipsum is used in layout proofing because the reader is …

Posted in Art Therapy, She-Geek Web Words, Tools, Web Marketing Best Practices, Web Marketing Dictionary

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Web Marketing Tip – Never Stop Learning

February 8th, 2009
by Lorrie Thomas

My “not-so-secret” man crush, Seth Godin, did a great blog post today on the need to continually learn. His post reminded me that it is through commitment to self-education and momentum that we grow and make meaningful marketing contributions. To help kick start your Monday with a healthy dose of motivation, our web marketing advice is:
You are never done learning
and
The …

Posted in Ask the Marketing Therapist, Blog, Daily Inspiration, Free Therapy Advice, Marketing Interventions, On the Couch, Tough Love, Web Marketing Best Practices, Web Marketing Mantra, Web Marketing Tips

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Being a pleasure to work for/with PAYS

January 26th, 2009
by Lorrie Thomas

Sometimes the simplest advice can be the most powerful. Here’s a healthy dose of marketing advice that will help make you wealthy no matter where you work, what kind of business you are in or what your budget (of lack of budget!) is:
Being a pleasure to work with PAYS back
I see a common pattern when I observe the marketing relationships …

Posted in Ask the Marketing Therapist, Daily Inspiration, Free Therapy Advice, Marketing Interventions, Positive Role Models, Web Marketing Best Practices, Web Marketing Mantra, Web Marketing Tips

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Sign Up Forms

January 26th, 2009
by Kate McMillan

The sign-up form, for gathering user information to create business or keep in touch with your customers, is critical to your website’s success and critical to creating the kind of access & ease-of-use your users expect of a modern web presence.
At the same time as it’s an important tool, it’s also one of the biggest …

Posted in Web Marketing Best Practices

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Inauguration Day: Pledge to Embrace Leadership Within!

January 20th, 2009
by Pamela Sherman

This Presidential Inauguration Day is a monumental moment in our nation’s history. A senator, who many of us hadn’t heard of just two years ago, has risen to the greatest position of leadership and power in our land. President Obama’s rise was largely fueled by voters through internet social-networking and internet fund-raising, a breakthrough that …

Posted in Ask the Marketing Therapist, Blog, Daily Inspiration, Marketing Interventions, On the Couch, Positive Role Models, Small Business, Social Media, Technologies, Tools, Viral Phenomenon, Web Marketing Best Practices, Web Marketing Tips, eCommerce