Tools
HARO Be thy Name!
June 29th, 2012
by Darla Bea Smith
My job at Web Marketing Therapy is to help clients look good on the wild web. A huge part of Online Public Relations is finding publications and media sources that fit the niche for what our clients do, sell, teach and or preach. There are many high-level tools that I use to help accomplish this …
Google Places Announces Google+ Local
June 15th, 2012
by Nicki Gauthier
There is a new addition to Google Places, now you can see reviews from people you know via Google+ Local. Discover great places through reviews and photos from people in your Circles. By adding your friends, family and experts to your circles, you’ll see local recommendations from people you trust in Search, Maps and Google+. When …
Customer Focus Groups Via Google+ Hangouts
May 31st, 2012
by Nicki Gauthier
A neat-o Google+ feature is the tool called Hangouts. With this tool you can set up one-click video conversations with customers and colleagues alike.
My recommendation, is to create a loyal customer group and showcase your new products and services.
Get feedback from people that buy your products and services in their own language. And since it …
The Importance of Design for Great Branding
May 18th, 2012
by Jennie Jacobs
When it comes to branding your organization, design matters. I think many people grasp the idea that branding is about connecting with your client base via an emotional connection/dedication to the brand. However, it is the function of design to bring that connection of customer and brand together. Reading articles on the topic of branding …
Is Instagram Right for Your Brand?
May 15th, 2012
by Nicki Gauthier
Instagram is a “fast, beautiful and fun way to share your photos with friends, family (AND your target market). Snap a picture, choose a filter to transform its look and feel, then post to Instagram. Share to Facebook, Twitter, and Tumblr too – it’s as easy as pie. It’s photo sharing, reinvented.”
Before you embrace any social network, there …
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