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Web Marketing Word of the Day – Stickiness
December 1st, 2008
by Lorrie Thomas
A student of mine from UCSB sent me a link to a clever website that is the epitome of today’s web marketing word – stickness.
Stickiness is a web marketing word that describes how long you can hold a user’s attention and keep them on a website. Facebook is sticky, this website is sticky, I hope that Web Marketing …
Revenge of the Web Marketing Nerds – An Anthropological Introduction to YouTube
November 25th, 2008
by Lorrie Thomas
Web 2.0 has brought on a ”revenge of the nerds” marketing celebration. The web has provided a wild world or opportunities, changed communication patterns, altered human behavior and (and I love this part) grabbed the traditional rules of marketing by the ankles, flipped it upside down and is shaking the heck out of it! Nerds rule in this …
Free Marketing Advice – No Networking, No Nada
November 21st, 2008
by Lorrie Thomas
While I was having my 16th cup of coffee and reviewing paperwork on recent trademark files, it occurred to me that several years ago, I wouldn’t have thought about trademarking anything (because I didn’t know any better) and more importantly, I wouldn’t have known where to go to get help! Coffee cup 17 got me inspired to …
Blog Babe Tip – #1 Tip to Blog Success
November 18th, 2008
by Lorrie Thomas
Well, while I am riding my Seth Godin crush, I can share another one of his great tips (happy free therapy to you!) Godin blogged about the number one secret of great blogs. You can read the post on your own, but for those of you that want the Cliff Notes version, his advice is smart and simple:
To …
Free Marketing Advice – New Tribes PDF from Seth Godin
November 18th, 2008
by Lorrie Thomas
My secret marketing boyfriend, Seth Godin, released his Tribes Q & A ebook.
Sexy slides, great content, damn good thought leadership. My addiction to Mr. Godin continues….
This free book is BRILLIANT web marketing. Porque Senorita Thearpista you ask? Because:
1. It’s Free and everybody loves the “F” word!
2. It builds his brand as it is well designed and …
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