Web Marketing Therapy

Video Marketing: YouTube and Vimeo

September 17th, 2012
by Nicki Gauthier

The benefits of video marketing are clear: It’s free! (Is Adwords free? No! Are Yellowpages ads free? No!) Uploading videos on YouTube and Vimeo is completely free (more details below.) It is necessary for all businesses to have a presence on YouTube (disclaimer: I prefer YouTube.) Video content is super powerful. And it follows the …

Posted in Blog, Social Media, Social television, Wild Web Marketing Videos, YouTube

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Manage Your Online Reputation with LinkedIn, WordPress and Vimeo

August 21st, 2012
by Nicki Gauthier

Managing your online reputation is JUST as important as crafting a well-written cover letter or resume. In many cases, your online reputation is the first impression someone will make regarding your personal brand, product, or service.
Adam Dachls from Lifehacker.com says:
“Your search results can paint a picture of who you are to prospective employers, and …

Posted in Blog, Blogging, Facebook, Google+, LinkedIn, Social Media, Social Media Marketing, Social television, Technologies, Tools, YouTube

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Build Brand Awareness with Facebook Timeline Cover Photo

July 27th, 2012
by Jennie Jacobs

One of my favorite parts of social media, particularly Facebook, is that is has a high levels of visual stimulation! As a designer I am drawn to images, but I suppose that the majority of the population is too. Facebook understands that we are visual creatures and as such has made sure to keep us …

Posted in Art Therapy, Branding, Facebook, Wild Web Women

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Make Your YouTube Videos Multitask for SEO

July 17th, 2012
by Lorrie Thomas

As many of you know, Google is the the largest and most widely used search engine. YouTube (powered by Google) is the web’s second largest search engine.
Besides being a place to store your video content, YouTube has some massive multitasking marketing power that can be tapped to help boost search visibility, not only within searches …

Posted in Search Engine Optimization, Social Media, Social Media Marketing, Wild Web Marketing Videos, YouTube

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Marketing Decision – Social Media Automations

July 16th, 2012
by Lorrie Thomas

Web Marketing Therapy is all about giving advice and support to help passionate professionals navigate the wild, wild, web in ways that get you to less stress.
For years, as a de-stress Rx web marketing solution, we touted the power of automations in social media. For example: having your blog auto-MAGICALLY feed into LinkedIn profiles and …

Posted in Blogging, Facebook, Google+, LinkedIn, Social Media, Social Media Marketing, Web Marketing Best Practices, Web Marketing Deep Thoughts, Web Marketing Tips

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