Search Engine Marketing Help

Lorrie Thomas

Beware of loser SEM sales pitch emails

October 21st, 2008
by Lorrie Thomas

I periodically get clients that forward me emails like the one below (the message below was a *real* email) and ask “should we look into this?” When I get these forwards, I want jump on my web marketing therapy couch and get all nusto like Tom Cruise on Oprah!
Small business owners – when you get emails …

Posted in Free Therapy Advice, Search Engine Marketing Help, Web Marketing Tips

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Lorrie Thomas

Your business card doesn’t work anymore without the web

October 18th, 2008
by Lorrie Thomas

I had one of those weekends where I swore I would turn my marketing brain off and just tinker around town, run errands and zen out a little. I slept in, futzed around the house, cooked, nested, went for a run then came home to realize I was out of water (which sucks after …

Posted in Search Engine Marketing Help, Small Business, Web Marketing Best Practices

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Lorrie Thomas

Web Marketing Intervention – Stop the Binge and Purge Madness

October 8th, 2008
by Lorrie Thomas

This is a marketing intervention. I am seeing way too many small businesses think they are doing “marketing” by doing haphazard binge and purge web marketing efforts that = stupid marketing.
Case in point – investing in a cheap SEO firm because they are cheap or getting your nephew who just learned web design to …

Posted in Free Therapy Advice, Marketing Interventions, Search Engine Marketing Help, Tough Love, Web Marketing Tips

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Lorrie Thomas

Google Webmaster Tools – Help them help you get good SEO

September 30th, 2008
by Lorrie Thomas

Small Business Web Marketing Tip of the Day:
Get Google Webmaster Tools so you can help them help you make your site more search engine friendly.
The wild web women team loves Google so much we want to marry them, but this tool is particularly cool for small businesses in web marketing because it actually tells you …

Posted in Search Engine Marketing Help, Small Business, Web Marketing Best Practices

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Lorrie Thomas

Small Business SEO Tip of the Week – Google Shopping Results

September 29th, 2008
by Lorrie Thomas

Google Shopping Feed

I am always looking for low-cost or no-cost ways to help small businesses get better search engine results and SELL their products and services (because success comes in cans and failure comes in can’ts), so I have to share what I think is the BIGGEST no-brainer for any small business that has …

Posted in Free Therapy Advice, Search Engine Marketing Help, Small Business, Web Marketing Best Practices

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