Personal Branding
Web Reputation – What to Do to Alleviate Bad Internet Baggage
March 12th, 2012
by Jennie Jacobs
The wild web is growing and getting wilder. And with that comes the fact that we cannot always control what is being said – good or bad – about our organizations, businesses and our personal brands.
Here at Web Marketing Therapy we sometimes have clients and friends ask us what they can do to help mitigate …
Communicate Brand Message without Grammar Mistakes
February 20th, 2012
by Nicki Gauthier
I, like many others, have a fear of publishing an article, post, update, or tweet with a grammar mistake. Unfortunately, I have posted plenty of grammar mistakes. Bookmark, save, and print this post to make sure your messages are clearly communicated without grammar mistakes.
#1: It’s vs. its
Examples: It’s raining today. The dog wagged its tail.
Note: The …
To Resolve Project: Visual Play on New Year Resolutions
January 10th, 2012
by Jennie Jacobs
As the Visual Communications Connoisseur for Web Marketing Therapy a lot of what I do revolves around translating a company’s message into its visual brand. I also spend a lot of time communicating information into fun little “infographics” (information graphics) that communicate data, a message, knowledge or information visually to the reader.
Because of what I …
Guidelines for a Great Logo
November 6th, 2011
by Jennie Jacobs
As a graphic designer and more specifically the Visual Communications Connoisseur for Web Marketing Therapy, I do a lot of identity and brand work for clients. A brand is an important aspect to any organization because it helps establish credibility and communicate the who, what and whom of an organization: who you are, what you …
Personal Branding Tips – First Impression Session
October 31st, 2011
by Darla Bea Smith
Quick, you’ve got 30 seconds to make a professional first impression! Are you ready? Personal Branding is a necessary part of the marketing puzzle. It’s how we present ourselves to the public and how business professionals make a lasting impression with potential customers.
Part of my work at Web Marketing Therapy (beyond doing online PR and web …
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