Web Marketing Therapy Girl Crush: Penelope Trunk
February 10th, 2010
by Nicki Gauthier
I have a girl crush (I have a couple actually…what can I say, I am surrounded by smart and hot wild web women!)
Penelope Trunk is my girl crush.
Penelope Trunk is the ultimate blogger and founder of Brazen Careerist - a social network to help people manage their careers online. She gives great career advice and …
Web Marketing Comic Relief and Positive Role Model - HomeAway.com
February 10th, 2010
by Lorrie Thomas
Emilia and I were admiring the brilliant SuperBowl commercial (that was web marketing “recycled” on YouTube for post-commercial “word of mouse” marketing to drive traffic to HomeAway.com. This use of YouTube is a great example of how web marketing can re-purpose an expensive ad and keep the love alive via a video that can be …
Who’s In Control?
February 9th, 2010
by wildwebwoMAN
I admit it, I hate when a client gets TOO involved in the website design process.
People forget that websites are not a fine art project, they are a tool. There will be some visual compromises in order to attain the end goal of Search Engine Optimization and an great user experience!
They also sometimes forget they hired …
The PR Power of PJ PR and PitchEngine
February 9th, 2010
by Lorrie Thomas
I often joke about how our work at Web Marketing Therapy involves “PJ PR” (doing PR in our PJs via the power of the web!) but I am serious about how important it is for organizations to leverage the power of online PR for both credibility and visibility!
WMT has a FREE ebook called PJ PR …
Marketing Inspiration - Make Your Mess Your Message
February 5th, 2010
by Nicki Gauthier
Make Your MESS Your MESSage
Mess #1: I was hard at work, when all of sudden I got the blue screen of death on my laptop. I quickly started researching and troubleshooting for answers or instructions to get rid of the blue screen of death. I was on my way to fixing my laptop with the …
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