Online PR
Viral Marketing Success Story! United Breaks Guitars!
July 9th, 2009
by Kelly Kohen
I love it when my parents are in town! They come to visit their only grandson at least once a month all the way from Colorado (I’m in California). They cook, clean and entertain! THANKS MOM AND DAD! What does that have to do with marketing, you may ask? My Dad is a news …
Read All About It: Weathering the Recession!
June 25th, 2009
by Kelly Kohen
The effects of the changes in our economy are wide spread and it seems there are very few who haven’t been affected by it. The recession is mentioned in most newspapers, magazines and online sources. The Associated Press is no exception. They recently published an article that talked about things small businesses are doing …
Have You Optimized Your LinkedIn Profile? How a Few Simple Steps Can Increase Your Visibility
June 23rd, 2009
by wildmarketingchiquita
I admit it–I have neglected my LinkedIn profile for the past few weeks.
Ever since I created the account, I haven’t received many network invitations or recommendations. It felt like I wasn’t really “linked” into anyone. Since my LinkedIn activity was low on my radar, I started to lose interest in the site. However, lately I’ve …
The Pros and Cons of the Social Media News Release: Has PR 2.0 Killed the Traditional Press Release?
June 18th, 2009
by Emilia Doerr
With the proliferation of social networks, it is important to think about leveraging social media platforms and engaging new audiences when crafting a press release or putting together your online PR plan. Online tools like PitchEngine even make it free and easy to create your own social media news release.
But does that mean that social …
PR 2.0: Build Your Own Social Media News Release with PitchEngine
June 15th, 2009
by Emilia Doerr
On the wild wild web, social media is transforming the way we distribute and receive messages- including press releases.
PitchEngine is a cool free services that we’ve been using to add extra value to the powerful online PR work we do for small businesses. PitchEngine allows us to create social media press release templates that integrate …
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