Online PR
Should Press Releases Be Shared on Social Media Platforms?
December 19th, 2011
by Amy Dunn
I came across a great article last week on Forbes by contributor and public relations professional Robert Wynne: Should You Post Press Releases In Social Media?
To me, its a no brainer. Of course we need to utilize social media to distribute press releases (in my humble opinion). But I was so intrigued by the …
Twitter Drives More Traffic to Press Releases than Any Other Social Network
November 11th, 2011
by Amy Dunn
Ever wonder how to get your company news noticed by more people? Share it in Twitter! According to the research conducted over several months by PR Newswire and Crowd Factory, Twitter drives the most traffic to press releases than any other social media platform (including Facebook).
After analyzing thousands of press releases, the study …
Marketing is Earned, You are Not Entitled to It – Free Whitepaper
October 21st, 2011
by Lorrie Thomas
Rachel Meranus, Vice President, Marketing & Communications at PR Newswire (one of my favorite media mavens!!) shared a brilliant whitepaper called “Earned Media, Evolved” that is a MUST-READ.
I rarely read all the free content I get from companies, but this one really made me think and I hope you take the time to dive into …
Combining Traditional and New School Rules for Marketing
September 14th, 2011
by Jennie Jacobs
Recently I had the chance to watch my colleague at WMT (wild web woman Lorrie Thomas Ross) speak at a local event for business executives on the topic of traditional and new marketing rules for increasing money and your business success. Specifically the talk was titled “Double Your Money Marketing with Traditional & New Rules …
Basic Website Do’s And Don’ts
August 10th, 2011
by virtualwebvixen
Your website is a big part of your online presence, and not having a website, or having a poorly created one, can really be bad for business!
In this increasingly online world, your website is often your first interaction with a potential client. And, yours is probably not the only site that this potential client is …
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